About Us
We're the studio behind
health & wellness brands.

Our Story
I.
Founded
2019
II.
Specialty
Health
& Wellness
III.
Based in
Austin
, Texas
IV.
Clients who booked again
2 of 2
Evolved Frame started with one belief. Health and wellness brands deserve content that matches the work they put in. Seven years on, we make it for gyms and training studios, supplement and apparel brands, e-commerce launches and live activations, from Austin and wherever the shoot takes us.
Our mission
To craft cinematic content that helps health and wellness brands build trust, grow audiences, and stand out in a crowded category.
Our vision
To be the go-to creative partner for ambitious brands shaping the next generation of fitness, wellness, and performance.
A plan survives until the room disagrees with it. The adapted version is usually the better one.

Weekly syncs, a shared channel, and timestamped review on every version. You'll never wonder where your project stands.

We direct real people to look like themselves on camera, rather than like they're performing.

From the brief to the final export, the outcome is ours to get right.

Adaptability
01
Communication
02
Authenticity
03
Ownership
04
Who We Work With
Built for brands that move people.
We partner with founders, marketing teams, and athletes across the health and wellness category. If your brand is serious about content that performs, and serious about the people behind the work, we'd love to talk.
Gyms & Training Studios
Supplement Brands
Fitness Apparel
Athletes & Coaches
Wellness E-Commerce
Performance Equipment
Health Tech
Recovery & Nutrition
Live Events & Activations
How We Work
A process built on respect for the work.
We don't run your marketing, we create the ammunition that powers it. Our process is structured enough to deliver on time, and flexible enough to capture the magic when it shows up.
01
No compromise on quality
Every frame, every cut, every asset gets the same care. Whether it's a 30-second reel or a full brand film.
02
Transparent communication
Weekly syncs, a shared channel, and timestamped review on every version. You'll never wonder where your project stands.
03
An extension of your team
We learn your brand inside out so the work feels native, not generic.
04
Accountability end-to-end
From discovery to delivery, we own the outcome, not just the output.
Team Members
The team behind the work.

Brian Cruz
Founder & Creative Director

Will Hammond
Lead Editor

Reggie Gonzales
Creative Coordinator
FAQ
Common
questions.
Will you get in the way of our classes or our clients?
What does a single shoot actually produce?
What is the difference between a mini clip and a short-form video?
How do reviews and revisions work?
Do you run our social accounts?
Do you work monthly, or project by project?
Let's work
Ready to make something worth watching?
Let's talk about your brand, your campaign, or your next launch.